Novotel Hyderabad Convention Centre and HICC add Sashtra Wellness Spa to their lifestyle offerings, strengthening the property’s focus on wellness-led experiences for corporate and long-stay guests.

As business hotels increasingly integrate wellness into their core guest proposition, Novotel Hyderabad Convention Centre (NHCC) and Hyderabad International Convention Centre (HICC) introduce Sashtra Wellness Spa as a premium third-party wellness partner within the property. The move aligns with growing demand from corporate travellers for accessible relaxation and recovery alongside meetings and events.

Sashtra Wellness Spa operates within the hotel premises and offers a range of therapeutic and beauty services designed to support guests with busy schedules. The spa remains open from 8:00 am to 10:00 pm, allowing flexibility for conference delegates, business travellers and long-stay guests.

The facility provides massages, facials, body therapies, grooming services and a dedicated Nail Bar for express and luxury manicures and pedicures. The addition enhances NHCC and HICC’s lifestyle portfolio as the property continues to host large-scale conferences, exhibitions and corporate events.

Rubin Cherian, General Manager, Novotel Hyderabad Convention Centre & HICC, says the partnership reflects the hotel’s focus on holistic guest experiences, enabling travellers to balance productivity with relaxation during their stay.

Masrath Fatima, Director, Sashtra Wellness, says the brand follows an eco-conscious philosophy, using sustainable and nature-friendly products while promoting holistic well-being. She adds that environmental responsibility remains central to Sashtra’s approach as the brand expands its presence within hospitality spaces.

With the addition of Sashtra Wellness Spa, NHCC and HICC continue to strengthen their positioning as a leading business and events destination, blending large-format MICE infrastructure with lifestyle and wellness offerings tailored to evolving traveller expectations.